As many know, there are many different types of signs and different purposes for signs. Perhaps the most critical kind of sign to get correct both in aesthetic as well as design are wayfinding signs. Wayfinding signs are responsible for not only blending in with the surrounding aesthetics but also to convey crucial information. Constructing these signs correctly typically spells success for your business, event, or place of interest. Let’s look at a few different types and uses for wayfinding signs.
Directions and Locations
The goal of some signs is to direct visitors, attendees, employees, or vehicles to specific locations. You’ll find many of these signs are places like airports, on the highway, or within buildings. Airports and highways often require overhead signs to let people know what route they are on and what routes are upcoming. Other times, the interiors of buildings, such as schools, require small markers hanging from the ceiling to guide people to the correct rooms.
Identification and Naming
Another vital use of wayfinding signs is to identify and name points of interest. Just like directional signs tell you where to go, identification signs let you know where you are. In addition, these signs also act as an enumeration for locations. For example, if you see a sign that displays a red cross or states ‘Emergency Room’, you are aware of the purpose of the described location precisely.
Descriptive and Informational
One last type of wayfinding signs helps readers gather information instead of finding out how to get somewhere, or where something is. These signs are not as straightforward when it comes to placement and content as the previous ones. This type of sign often has more text and imagery to help people understand a topic. Such topics can be business hours, caution signs, and some types of billboards. Sometimes, parks and hiking trails use these signs along pathways to give visitors a self-guided tour of the area, or as fun nature-watching posts.
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